
Facebook Ads Tracking Issues in 2025: Why Your Conversions Don’t Match (and How to Fix Them)
Struggling with Facebook Ads reporting that doesn’t match GA4, your CRM, or even Meta’s own numbers? In 2025, ad tracking accuracy is harder than ever, but there are proven ways to fix it. Learn how to use Conversions API, first-party data, and server-side tagging to finally trust your numbers and boost ROI.